Removal, Reduction, Avoidance: Understanding Carbon Credits
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by Loïc METIVIER - Article
- Publié le 09/03/2026

Webinar │ Held July 10, 2023
The Consumer-Packaged Goods (CPG) industry is a substantial contributor to global carbon emissions but is also committed to driving change toward a more sustainable future. This commitment, together with public expectations, is ramping up the urgency to navigate complex decarbonization challenges specific to the CPG industry. But despite the availability of technical solutions, progress has been slow – as technical solutions alone are not enough.
While this webinar addresses some challenges unique to the CPG sector, its scope is broader. It offers valuable insights for any organization seeking to understand the mechanisms, standards, and strategic implications of carbon credits in today’s evolving climate landscape.
The session covers the fundamentals of carbon markets—both compliance and voluntary—and dives into the carbon credit lifecycle: from project development and validation to issuance, retirement, and impact. It clarifies the distinctions between removal, reduction, and avoidance projects, and explores what makes a credit high-quality: measurability, additionality, uniqueness, permanence, and verified co-benefits, among others. The webinar also highlights key stakeholders, current market trends, and forecasts, including growing transparency, government involvement, and surging demand.